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Social Media is Growing Your Business…or Is It?

26th March 2015

wasted social media marketing

We hear the phrase again and again and it goes something like this, ‘social media is revolutionizing the way we _______’, and you can fill in the blank. It’s revolutionizing politics, friendships, shopping, customer service…and yes, the way your business should be run. But what if social media isn’t changing the way your business should […]

Branding, Internet Marketing, Online Marketing, SMM 0 Comments

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Why Ithaca’s ‘Go to FL’ Stunt is Great Online Marketing

24th February 2015

i heart ny logo

In case you haven’t heard, in the midst of a cold, snow-laden February, the city of Ithaca New York crossed out their own logo, did a home page takeover for Key West Florida and stated, “That’s it. We surrender. Winter, you win. Key West Anyone?”. For most of us that’s worthy of a chuckle. It’s […]

Branding, Online Marketing, SEO 0 Comments

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What’s Different About Startup Marketing Strategy?

20th February 2015

startup marketing strategy icons

Launching a startup is a risk, but it’s also an exciting experience. Take it from us, we’ve been a part of plenty of launches and just a few short years ago we were launching our own startup. So let’s look at the road from idea to incorporation to launching your startup marketing plan. If you’re […]

Branding, Internet Marketing, Online Marketing 0 Comments

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