Search Made Simple™
As a business owner or marketing manager you have to watch expenses. At some point you probably look at the balance sheet and ask yourself, ‘Do I really need all these services? Are they worth the money?’ Maybe you’ve even thought, ‘What if we fire our Colorado SEO firm? Couldn’t we just put that cost […]
Not too long ago, retargeting ads were a nice little add-on for clients who were already investing in other SEM display options and had maxed out their PPC budgets. Now many companies are turning to smarter SEM options first. It Starts Organically If you’ve spent time building your inbound Organic traffic, you’re setting yourself […]
If you’re an agency or a savvy client, you’re probably familiar with the world of SEM retargeting (also called remarketing). Maybe you’re running some campaigns on Google, Facebook or LinkedIn and enjoying the results. Today we’re going to talk about some of the ways Google is allowing advertisers to leverage retargeting in new ways. […]